inPARK As the trendy urban block brand that debuted in 2023, inPARK creates a unique “urban block + shopping mall + micro landscape” new park business model that offers consumers a brand new high-quality scenario based shopping experience.
The inPARK brand is an innovative initiative of Yintai Commercial Group that showcases its leadership in piloting new specialty retail trends, and its exceptional abilities in meeting the eclectic demands of consumers, and in creating specialty retail concepts. This brand will further elevate a city’s commercial atmosphere, attract consumer activity, and drive the development of related industries.
urban block + shopping mall + micro landscape
creating a new lifestyle for the young
new park business model
Zhengzhou Yintai inPARK
A new youthful lifestyle hub fueled by crowd-pleasing innovative marketing
Zhengzhou Yintai inPARK is a lakeside commercial development at the inner ring of Zhengzhou Financial Island. As Yintai Commercial Group’s first inPARK development in China, it has introduced a new “urban block + shopping mall + micro landscape” commercial format to the market, and a fresh shopping experience to consumers. Events such as outdoor camping music, international half-marathons, mini-races for pets, and sunset concerts have successfully made visiting the island a new urban lifestyle trend in Zhengzhou, creating a commercial ecosystem filled with “youthful vitality”. By developing a trendy, diverse and dynamic new commercial consumption ecosystem, Zhengzhou Yintai inPARK has helped Longhu Financial Island leverage its agglomeration effect and upgraded the quality of its business district.
Hangzhou Linping Yintai inPARK
Urban block + Shopping mall + Micro landscape
Located in the core district of Hangzhou’s Linping New City, Linping Yintai inPARK is a key component of Yishang Town’s “one center and four street blocks” layout. Based on the new “urban block + shopping mall + micro landscape” commercial format, it aims to create a park-style commercial street driven by trendy art. The project has actively constructed a unique brand matrix, boosting new consumption dynamism with the first-store economy and specialty brands. It also focuses on urban subculture by offering diverse experiences to meet the flexible, individualized lifestyles of consumers.
QuZhou Luming Island Yintai inPARK
New Park Business Model
The project is located on Quzhou Luming Island, the new cultural tourism benchmark in the Yangtze River Delta. Seamlessly integrated with a 170,000㎡ prairie and surrounding ecological area, it features a 3000m㎡indoor zoo, a toy warehouse of more than 1000 ㎡, China’s first city-level UAV control and commercial platform, and other innovative businesses, establishing a large-scale open commercial street block. Quzhou Luming Island Yintai inPARK has combined “culture, business, tourism” elements, integrating natural landscapes, shopping, dining and cultural entertainment to provide the city with a new micro vacation lifestyle, offering local residents an unprecedented new lifestyle and cultural entertainment experience.
